Due to the changing consumer demand and expectations Kirana stores are undergoing a remarkable transformation in recent times. Kirana store owners are adapting modern techniques that support evolving customer preferences and technological advancements to remain competitive and increase sales. This blog will explore five key steps to modernize your Kirana store and increase sales.
1. Transforming to a Self-Service Store
Traditionally, Kirana stores relied on over-the-counter to provide products to the customers. However, modernization involves shifting towards a self-service model. Reorganize your store layout to facilitate self-service. Arrange products in aisles, and use different kinds of shelves and racks, displays, and bins to make items easily accessible to customers. This enhances their shopping experience and encourages impulse buying.
Train your employees to assist customers when needed but encourage self-service. Staff can focus on restocking shelves, assisting with technical issues, and providing personalized recommendations which can in turn increase the overall efficiency of the operations.
2. Integration of Computer Software
To modernize your Kirana store, use computer software to streamline operations, manage inventory, and improve customer interactions. Implement a Point of sales (POS) system to manage sales, track inventory, and generate reports. These systems simplify transactions, minimize errors, and provide insights into sales trends. Use software to monitor inventory levels, set up automatic reordering, and optimize stock control. This ensures that popular items are always in stock and minimizes the risk of overstocking.
3. Provide Online Payment Options
Integrate various online payment options, including credit/debit cards, digital wallets, and UPI, to cater to a wider customer base. For Customers placing orders online, Secure payment processing builds trust.
4. Support Home Deliveries
Home deliveries can be a great help in promoting customer satisfaction. Establish a delivery team equipped with smartphones for communication. Ensure they are well-trained in customer service. Consider offering subscription-based delivery services where customers pay a monthly or annual fee for unlimited deliveries. This can build a loyal customer base and ensure recurring orders. Special promotions, discounts, or free delivery on orders over a certain amount can encourage customers to choose your store.
5. Taking Online Orders
In the growing digital pace, extending your presence beyond the physical store is crucial. This can be done by taking orders online with the help of different online mediums. Here's how you can start taking online orders easily:
a. Register with ONDC:
By Registering and listing your products on ONDC, you can sell your products online on platforms such as Meesho, Paytm, Magicpin, etc. hassle-free.
To Know more about the ONDC Registration process Read: https://www.kiranafriends.com/post/how-to-sell-kirana-store-products-on-apps-like-meesho-magicpin-and-paytm-using-ondc
b. Whats App:
Develop a dedicated WhatsApp business account that makes it even more convenient for customers to shop online. The customer data can be used to promote personalized or seasonal product recommendations and offer promotions that can increase awareness and in turn, increase overall sales.
By transforming into a self-service store, integrating computer software, taking online orders, and providing home deliveries, you can enhance the customer experience, improve operational efficiency, and ultimately increase sales. Adapt to these modernization methods, adapt to changing consumer preferences, and ensure the growth of your Kirana store.
Tap into the potential of your business by getting in touch with Kirana Friends. You can connect with a Kirana Expert by calling or messaging us on 8010442222.
You can also download the Kirana Friends Application from the Google Play store by clicking on the link below and learn how to run your store more profitably.